This radio ad for the Facial Rejuvenation Center in Nevada caught my attention:
I had lines on my face from the sun… When I put pen to paper, I saw that I was spending more on the maintenance of my truck than on my skin care.
Let's see, the average cost to maintain a vehicle, oil change, tires, alignment, spark plugs... Uh, yes, cars are costly, but should we compare our "skin care" with the cost of car maintenance? Who is so vain that they need to spend that much on skin care?
Why not compare it to home maintenance? "Wow, when I put pen to paper, I saw I was spending more on the maintenance of my home than on my skin care". Or, let's compare it with family maintenance....